![]() A Brief History of Pop-TartsĪs mentioned, Pop-Tarts were introduced in 1964 by Kellog's. There's also the limited-edition Lemon Groove Pink Lemonade Pop-Tarts which fans say are the perfect blend of sweet and tart. While waiting for these new flavors, you can try the Salted Caramel Pretzel Pop-Tarts and Red Velvet Cupcake Pop-Tarts, which are also new flavors. ABC 15 says that Pop-Tarts fans may also get a fourth flavor in June and that flavor may be Tropical Mango. These new flavors were inspired by America's favorite desserts and will be available nationwide come June 2021. In June, Thrillist reports that Pop-Tarts is launching three new flavors for the summer - banana crème pie, lemon crème pie and peach cobbler. Now, there are over 30 Pop-Tarts flavors, and that number will soon be going up. According to HuffPost, those flavors were Apple Currant, Blueberry, Brown Sugar Cinnamon, and Strawberry. Pop-tarts, which first came out in 1964, originally had only four flavors. work and the innovation that we put forward.Everyone's favorite toaster pastry is as popular as ever. Obviously trends and consumer preferences, but looking at our portfolio and where it’s best meeting the needs of our consumers and where there’s opportunity for us to better meet the needs of our consumers is what drives a lot of the R.&D. That’s really what drives a lot of our innovation. We actually think about it more in terms of eating occasions. “They really do span multiple generations. ![]() “With brands like Pop-Tarts and Rice Krispies Treats, you’ve got people who have been loving and consuming those brands for years,” she said. Recent launches add new textures and novel flavors to the company’s decades-old brands. Much of Kellogg’s innovation is driven by insights on consumption occasions, Ms. It’s been a tremendous success for us and one of our lead flavors now.” “After hearing that for long enough we decided to actually intentionally toast them a little bit further and offer that. “We would get a lot of feedback on social media and through email saying, ‘I love the burnt ones. The extra toasty cracker was created based on consumer requests, Ms. Cheez-It “extra toasty” crackers, which have become the brand’s third bestselling flavor, will debut in convenience stores. The Cheez-It brand is introducing “extra cheesy” crackers in grocery and convenience stores in December. We always want to keep bringing new news there and keeping consumers engaged.” “For Pringles, it’s a brand that’s known for having a lot of flavor variety. “We’re calling them our new ‘stackworthy’ flavors - it’s chicken parm,” Ms. The latest additions build on the brand’s “flavor stacking” marketing campaign that encourages consumers to mix and match Pringles crisps to create new flavor combinations. ![]() New Pringles flavors include rotisserie chicken and Parmesan and roasted garlic. “We’re very excited to be able to bring that to the bar set within the candy aisle.” “We launched the Poppers at the beginning of this year, and those have been a tremendous success for us,” Ms. New Rice Krispies Snap Crackle Poppers varieties, which are coated, bite-size squares, include caramel and vanilla creme, joining chocolate and cookies and creme flavors. The company also is introducing Rice Krispies Treats Dunk’d bars, featuring marshmallow treats dipped in a chocolate or cookies and creme coating. ![]() Pop-Tarts Pretzel was among several new snacks previewed at the show. and take that brand into a new daypart or occasion is really exciting,” Ms. “We do limited-time offerings and seasonal flavors and new flavors all the time, but to do something as unique as this. The flavor twist marks a new direction for the Pop-Tarts brand, she said. These are more of an actual pretzel crust.” “Our regular Pop-Tarts have more of a pastry crust. “This really plays into that whole sweet and savory flavor combination trend,” Ms.
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